We present a novel method for content-based recommendation of media-rich commodities using probabilistic multimedia ontology. The ontology encodes subjective knowledge of experts that enables interpretation of media based and semantic product features in context of domain concepts. Our recommendation is based on semantic compatibility between the products and user profile in context of use. We use probabilistic knowledge representation and reasoning framework to achieve robust and flexible results. The approach has been validated with fashion preferences of several individuals with a large collection of Sarees, an ethnic dress for women in Indian subcontinent. © 2013 IEEE.

Santanu Chaudhury

Department of Computer Science & Engineering

IIT Jodhpur

S. Ajmani

H. Ghosh

A. Mallik

&ldquo;IIT Jodhpur is committed to impart quality education to facilitate the creation of qualified, competent and responsible human resources to meet the emerging technological challenges of the world. It is working towards creating an equitable learning platform that is positive, accessible and effective in the face of the modern societal and scientific advancements.

Flexibility in curriculum, in all its academic programs, encompassing elements of teaching, research, creativity, innovation and entrepreneurship is the most unique feature of IIT Jodhpur. The Department of Science and Technology (DST), under the National Mission on Cyber Physical Systems, has identified IIT Jodhpur as a Technology &amp; Innovation Hub in the area of Augmented Reality and Virtual Reality. The institute has also been nominated as the coordinator for the Jodhpur City and Knowledge Cluster by the Office of Principal Scientific Adviser, Government of India.

The sprawling 852-acre IIT Jodhpur campus is a majestic tribute to the deep-rooted diverse cultural heritage of the region. The campus is an architectural masterpiece, which is slated to become an international exemplar of sustainability with net-zero energy, and advanced water and waste management strategies.&rdquo;